The Challengers: Kerstin Robinson, Co-founder, Nix & Kix

[vc_row][vc_column][vc_column_text] The Challengers: Kerstin Robinson, Co-founder, Nix & Kix Kerstin Robinson left a career in finance to set up Nix & Kix, an award-winning drinks manufacturer challenging the non-alcoholic drinks market by adding a splash of spice for a kick of happiness. Together with business partner Julia...

The Challengers: Jo Moore, Executive Brand Director, Lenovo

[vc_row][vc_column][vc_column_text] The Challengers: Jo Moore, Executive Brand Director, Lenovo Executive Brand Director, Jo Moore, leads a team of global marketers at Lenovo, developing brand strategy, identity and content for products including Motorola, Think and Yoga. Their remit is to relentlessly drive innovation from the pocket to the...

The Challengers: Alastair Pegg, Marketing Director, Co-operative Bank

[vc_row][vc_column][vc_column_text] The Challengers: Alastair Pegg, Marketing Director, Co-operative Bank Britain’s seventh biggest lender, the Co-operative Bank is an ethical bank. This means it avoids investing in companies associated with the arms trade, fossil fuel extraction, genetic engineering, animal testing and the use of sweatshops. Such a...

The Challengers: Hugh Thomas, Co-CEO, Ugly Drinks

[vc_row][vc_column][vc_column_text] The Challengers: Hugh Thomas, Co-CEO, Ugly Drinks “In a time of fake news and alternative facts in both politics, popular culture and food and drink marketing, the Ugly Truth stands for transparency and honesty. We are taking on a world of sugary and sweetened carbonated soft...

The Challengers: Ernest Cheng, Global Content Marketing Manager, ASUS

[vc_row][vc_column][vc_column_text] The Challengers: Ernest Cheng, Global Content Marketing Manager, ASUS When you think about challenger brands, ASUS, the Taiwan-based multinational computer hardware and consumer electronics company, may not be the first to spring to mind. However, a market leader in one area can be a challenger in...

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